Now Accepting Dealers in the Following States
What We Do
ThunderRoad is the premier, indirect lender in the Powersports industry with a focus on motorcycles and titled ATVs. Led by a qualified team, ThunderRoad is in contract with 450+ dealers across 28 states. We have been providing top-tier customer service, professional underwriting, and flexible financing solutions to our dealership partners and customers since 2014.
Services
Personal Relationships
ThunderRoad never auto-accepts. We understand that each deal is unique, so we invest the time to make a personal relationship with each customer and dealer.
Quick & Easy Process
Our intuitive credit application, and 24-72 hour funding time frame, keep the process quick and easy for dealers and customers alike.
New & Used Vehicles
It's impossible to find a new classic, so ThunderRoad finances both new and used vehicles.
Core Values
OPEN COMMUNICATION
Great partnerships deserve great communication. With over 450 dealers, we make sure each ones' voice is heard.
PERSONAL RELATIONSHIPS WITH OUR DEALERS
A customer-first approach means a personal relationship with each and every one of our dealerships.
PROFESSIONALISM & ENTHUSIASM
Our team is built on over 75 years of powersports financing knowledge to provide the best dealer experience in the industry.
WHY THUNDERROAD?
ThunderRoad knows each deal is unique, so we have a skilled team of underwriters involved in every loan application. Our dedicated team is available at every step of the process to answer questions, provide explanations, and ensure complete satisfaction.
"They have been able to provide us with additional financial solutions for our customers that has allowed us to retain more business and increase our profit!"
With decades-long relationships with powersports dealers, Thunder Road has seen the importance of pursuing custom solutions for each of our dealers. Every situation is unique, and we understand that. That's why we'll continuously work with you to always find the best financing option.
Our Team
Donal Hummer, Jr.
President and CEO
In 2014 Donal put together a group of like-minded investors and dedicated employees and launched ThunderRoad Financial, LLC. In 2017 he was elected Chairman of the Powersports Finance Board of Advisors.
Kristi Mercier
Chief Operations Officer
In her role as Chief Operations Officer for ThunderRoad Financial, Kristi Mercier prides herself on driving results through collaboration, partnerships, and relationships. In 2018 she joined the Powersports Finance Board of Advisors.